Recharging Dormant Leads

Recharging Dormant Leads What do you do with dead-end leads? I’m talking about those leads who go dormant after the initial “opt in” engagement. At SimplyDIRECT, we view this challenge as a golden opportunity. According to Marketo, on average between…
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Best Ways to Generate Sales Qualified B2B Leads

We often find that our customers have been previously disappointed by companies selling contact lists or appointment-setting services that simply don’t deliver the goods.  Generally speaking, the culprit tends to be poor-quality lists. The subsequent appointments are with ill-qualified prospects…
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