About Us


We know our business, so we can help with your business.

Account-Based Marketing: Demand Gen Surveys + Intent Data = Super-Fast ROIs

SimplyDIRECT helps companies in the innovation economy identify buyers and early adopters using the latest in big data tools and high-response surveys. Since 1997, SimplyDIRECT and its research division, Gatepoint Research, have leveraged custom-built lists and surveys deployed into a client’s target accounts. The result: actionable sales intelligence revealing an account’s needs, pain, plans and trends. As a cutting-edge ABM provider, SimplyDIRECT has worked with over 500 organizations, ranging from IBM, Oracle and Microsoft to hundreds of start-up companies.


Our leadership team at SimplyDIRECT has the B2B marketing experience to implement your next gen ideas.

Doug Barth


Lisa Vitale


Customer Success

Our dedicated client team brings their knowledge, enthusiasm and talent to make customer success a no-brainer.

Kaitlin Dionis

Director of Customer Success

Shelby Phillipo

Senior Manager of Customer Success

Martha Reid

Customer Success Manager

Corey Shea

Customer Success Manager

Mackenzie Walsh

Customer Success Manager


Our operations team keeps our business and our customers’ deliverables on the cutting edge.

Nicole Goldstein

Senior Director of Operations

Julia Hoggins

Senior Marketing Operations Manager

Lauren Sheehan

Marketing Operations Manager

Elissa MacEwen

Marketing Operations Coordinator

Samina Najmudeen

Marketing Operations Coordinator


Our sales team listens to your needs and creates programs that help marketers achieve their goals.

Jon Kennedy

Director of Sales

Bryon Hardt

Sales Executive

Olivia Gills

Sales Development Representative

Our Clients

Our clients include leading edge companies across all verticals.