Twitter Polls Vs. Surveys: What to Use When
Twitter’s new partnership with Nielsen to provide Twitter Surveys – a service which will allow Twitter clients to tweet mini-polls, giving recipients the ability to
Will Twitter Surveys Aid Marketing 3.0?
Recently Twitter announced a new partnership with Nielsen and unveiled a new feature called Twitter Surveys1. Twitter Surveys will essentially allow Twitter clients to create
How To Make Your Event Stand Out With Target Accounts
A recent study found that events are the most effective marketing method for generating demand with target accounts1. But if you ever have to deal
How to Reach Decision Makers
Marketing is often given mixed messages about what’s expected. Demand generation – creating a flow of leads – is not the same as the goal
Finding Target Account Decision Makers
What is a decision maker? We all make decisions. Thousands and thousands every day. What clothes to wear. Pick up the toothbrush first or the